Product Management, Engineering and UI Design for Yahoo News Moving to Taiwan

Kara Swisher All things Digital In a risky but interesting move that has some at the company nervous and others…
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How to avoid the media handout

Since we opened our doors in 2006 in Beijing, we have refused the temptation to pay journalists to cover our…
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Tips To Succeed On Google Content Network

Did you know that the median advertiser gets 20% of their conversions from the content network? You have the potential…
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Hot summer – August brings 3 new clients

The holiday month of August has proven to be anything but a vacation for the EASTWEST teams in Singapore and…
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Press in China Wants to See Increased Cooperation with PR Agencies

Recently our consultants in Beijing carried out a small survey with Chinese journalists in China. I spoke with eight journalists…
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Increasing Complexity of Media in China a Growing Challenge

Our consultants in Beijing interviewed ten foreign journalists operating in China (publications listed at end of article) and asked the…
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Imagine being misquoted in 1,926 newspapers

Imagine being misquoted in 1,926 newspapers, 9,704 magazines, or being heard to say the wrong things in 347 million households…
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