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YouTube personalities: Quickly bringing you closer to the market
February 16, 2015
YouTube is everywhere. It has reached a point where it is consumed more often than food. As a repository to…
Why aren’t more people reading?
February 6, 2015
I like to read. I believe my literary tastes are diverse enough, I’ve read non-fiction military stories by Tom Clancy,…
How to get your press release noticed and read
February 5, 2015
It’s the holiday season and as a PR professional, you probably have a pile of press releases on your table…
Marketing in China. Building reputation with social media and mobile channels
February 3, 2015
Today, a majority of Chinese people access internet with a mobile device. Wechat, with 300 million users, geo locattion, CRM…
Team retreats: TO HOLD OR NOT TO HOLD
November 20, 2012
It's the time of the year for company retreats and conferences and annual parties. Public relations include 'internal communication'. In…
2012 U.S. Presidential Debate Winner: Twitter
October 15, 2012
The amount of 10.3 million tweets that were generated on Twitter made the first presidential debate become the most tweeted…
What is WeChat, or will WeChat be the first Chinese web product to succeed outside of China?
October 8, 2012
WeChat actually is this all-in-one mobile communicator that seem to be able to do everything a smartphone user can possibly…
Hosting A Web Seminar: Best Practices And Tips
July 31, 2012
Hosting a Web Seminar is one of the most effective communication tools made available by Social Media. Find out more…
How to Leverage Social Media for Public Relations Success: Part II
July 26, 2012
Social Media can play a substantial role in Media Relations, but what exactly should a Public Relations Practitioner look out…
How to Host A Virtual Event
July 17, 2012
Find out how hosting virtual event can help companies to be cost-effective as compared to traditional alternatives...
Southeast Asia observations