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By Jim James, Founder EASTWEST PR and Host of The UnNoticed Podcast.  UK-based Yishu Wang, an international marketing consultant and a director at Half A World, helps companies establish themselves in a new market. Most of their clients are Western entities who are trying to grow in China and the Asia-Pacific area. She also helps… Continue reading Half A World’s Yishu Wang shares business opportunities in China for entrepreneurs

By Jim James, Founder EASTWEST PR and Host of The UnNoticed Podcast.  Ghost Works Communications’ Nick Vivion has been living in a recreation vehicle or RV for about five months now. As a public relations person through and through, his story recently got featured on the BBC. But when not doing PR for himself and… Continue reading Are you a blockchain start-up company? Ghost Works Communications’ Nick Vivion gives PR 101 to help you build your brand

By Jim James, Founder EASTWEST PR and Host of The UnNoticed Podcast.  Andrea Pacini, Founder and UK Presentation Director of Ideas on Stage, helps entrepreneurs get noticed through presentations.  According to him, you need to look at three key areas if you want to have a successful presentation. First is your ability to develop a… Continue reading Presentation coach Andrea Pacini on creating and delivering a presentation that will get you noticed

By Jim James, Founder EASTWEST PR and Host of The UnNoticed Podcast.  Hailing from Holland, GJ van Buseck is considered a thought leader and influencer in video creation. In a recent The UnNoticed Podcast episode, he talked about how you can use video to tell your story and get yourself noticed. Image from LinkedIn From… Continue reading Get higher LinkedIn content engagement with only 60-second videos

By Jim James, Founder EASTWEST PR and Host of The UnNoticed Podcast.  Who does the best job of putting their customers first and making the hero’s journey? It’s the school. Recently, I went to my daughter’s graduation ceremony and her school did a fabulous job of doing what the textbooks say: To make your customer… Continue reading What you can learn from schools about making your customers the hero of your publicity

By Jim James, Founder EASTWEST PR and Host of The UnNoticed Podcast. Are you a follower, an opportunist, an influencer, or simply unnoticed?  In my latest The UnNoticed Podcast episode, I’ve talked about the active communications index (ACI). It’s a formula that creates a synopsis that helps business owners decide if they’re doing enough work… Continue reading Are you an influencer, opportunist, follower, or unnoticed? Here are simple ways you can improve your position

We tested nine online proposal software tools to find the best options for small businesses, freelancers, and large sales teams. After over 45 hours of testing, we recommend Proposify for larger teams in 2021 because of their professional templates, flexible but easy-to-use options, and powerful automation and analytics. We recommend PandaDoc and Honeybook for individuals… Continue reading 11 Best Proposal Creation Software Tools

By Jim James, Founder EASTWEST PR and Host of The UnNoticed Podcast.  If you are struggling with your content — things to say, write, and publish about you and your company — this article is going to be excellent for you. It is based on a The UnNoticed Podcast episode where I’ve listed down six… Continue reading 30 free content ideas you can use for your public relations program

By Jim James Founder EASTWEST PR and Host of The UnNoticed Show podcast. The power of speech continues to be a driving, growing, and powerful force in the world today. After a four-year period of speech being used for a fair degree of division and hatred in America, listening to Amanda Gorman’s poem at the inauguration… Continue reading What did Amanda Gorman and the 192,000 flags at the Biden Inauguration say about how to use power of words and symbolism during a time of crisis management?

By Jim JamesFounder EASTWEST PR and Host of The UnNoticed Show podcast Charles Sampson is a good friend of SPEAK|pr’s host Jim James, a property guru, and the longtime head of Saatchi and Saatchi. He was featured in SPEAK|pr’s first episode, which was one of the most widely listened to podcasts of the series, all… Continue reading How to increase sales that doesn’t involve social media: Tips from a British adman