SQUIDOO.COM is a community website that allows users to create pages (called lenses) for subjects of interest. Squidoo is in the top 500 most visited sites in the world, and in the top 300 most viewed in the United States. Squidoo had 900,000 handbuilt lenses as of February 1st, 2009. To see an example of SQUIDOO lens, check this lens about Social Media in ChinaWhy use SQUIDOO? In a few words, the first good thing with SQUIDOO is that it allows you to build a web page in a few seconds. The second is that you can integrate social media objects easily e.g. Youtube videos, Flick photos collections, pictures, Bookmarks from Delicious, etc. How to use it for my business? As Squiddo is indexed constantly by the major search engines, it’s a good place to put a link to other websites or blogs. Already many businesses are using Squidoo for this purpose. It is possible to create a lens about a product or a company, or even an event. And as the SQUIDOO website has a very high Google PageRank (ranking), a link from a lens to a website is quite valuable. This can easily be done through the use of tags (as we do in WordPress). Every lens is tagged with relevant keyword. A tags page on the website that features these tags will link back to the lens. Your lens can in turn link to your main website to increase the Pagerank value. Learn how to use SQUIDOO To read more about using SQUIDOO, have a look at this article “How to Use Squidoo Effectively”. And “How to Use Squidoo to Drive Traffic to Your Web Site”. and then, just SQUI-DOO it!