Marketing: How Content Marketing Builds Trusted Relationships

In this video, C.C Chapman, co-author of Content Rules explains why content marketing is important for businesses and the role it plays in building trusted relationships. He also shares how businesses can create stories to connect with customers and stand out above the stream of content online as well as guidelines to create a successful content strategy. Watch the video below to know more. http://vimeo.com/29283985 Source: Social Media Examiner

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