MetraTech Corp., the innovative charging, billing, settlement and customer care product provider recently appointed EASTWEST Public Relations as its PR agency in Southeast Asia. EASTWEST will work hand in hand with MetraTech to create awareness about its the company and its services in the Asia sub-region via a media and analyst relations campaign. Keith Brody, Marketing Communications Director, MetraTech said: “We retained EASTWEST after a very competitive interview process to help us launch our presence in the APAC region. I have been absolutely delighted with their performance in the first few months of our relationship. EASTWEST has provided wise counsel at a high level, has discharged specific PR responsibilities both thoroughly and successfully and has, overall, given me a clear sense that the marketing team at our company has a reliable and professional partner in Asia. I delighted both with their work to date and our decision to work with them.” “We are thankful for MetraTech’s trust. Our goal is to help them establish their presence in Southeast Asia by reaching out to key influencers, both offline and online. The concept of dynamic billing is a powerful one that can be used in many industries. MetraTech’s solutions can really help organisations become more profitable.” said Frederic Moraillon, managing director for SEA, EASTWEST. To find out more about EASTWEST, click here.