B2B pr agency china Archives

Optalysys showcases latest prototype for genomic searching at ICG-12 in China

EASTWEST PR worked with Optalysys for its PR requirements at the 12thInternational Conference of Genomics (ICG-12) that was held in Shenzhen, China between 26th and 28th October 2017. The PR agency was responsible for leveraging publicity opportunities for Optalysys…

Jennifer White joins Avnet as Human Resources Director for Australia and New Zealand

June 15, 2016
Ziva
Agency News, Digital PR, our works, Press Room, Traditional PR, Uncategorized

15 June, 2016 – SYDNEY – Avnet, Inc. (NYSE: AVT), a leading global technology distributor, today announced that it has named Jennifer White as Human Resources Director for the Technology Solutions business in Australia and New Zealand. Jennifer will be responsible…

New LinkedIn Group Search: Finding Your Niche

April 12, 2012
Ziva
Blogs

Last week LinkedIn announced its roll out of an updated LinkedIn Group Search. Find out more inside.

Twitter: How Twitter is Empowering Businesses

November 2, 2011
Ziva
Blogs

In this video interview, Laura Fitton, founder of Oneforty, inbound marketing evangelist at HubSpot and co-author of Twitter for dummies gives some great insights into how you can use Twitter to connect with your audience, even offline.

Marketing: How Content Marketing Builds Trusted Relationships

November 2, 2011
Ziva
Blogs

In this video, C.C Chapman, co-author of Content Rules explains why content marketing is important for businesses and the role it plays in building trusted relationships.

Marketing Budget Trends for B2B Firms

August 29, 2011
Ziva
Blogs

Inevitably, B2B firms are restricted by their marketing budget. Recently with the development of technology and opportunities in social media, B2B firms have found new ways to promote their business online.

Public Relations FAQ – Is it Better to work In House or in an Agency?

August 25, 2011
Ziva
Blogs

This week’s ‘Masterclass’ FAQ question asks, “Is it better to work in house or in an agency?” Jim James Director at EASTWEST PR lists the pros and cons that will ensure your final decision is an informed one.

Public Relations FAQ – Who Should I Talk To About a Career In PR

August 19, 2011
Ziva
Blogs

This week’s ‘Masterclass’ FAQ question asks, “Who should I talk to about a career in pr?” Jim James Director at EASTWEST PR guides you towards the right people to talk to about a job in PR.

Public Relations FAQ – When in your Business Lifecycle Should you Hire an External PR Agency?

August 12, 2011
Ziva
Blogs

This week’s ‘Masterclass’ FAQ question asks, “When in your business lifecycle should you hire an external PR agency?” Jim James Director at EASTWEST PR lets you know.

Video Blogging – Finding the Perfect Video Host

August 11, 2011
Ziva
Blogs

Finding the correct video hosting site can be a testing task. There are so many out there and if, like me, you have very little previous experience in this feild, it is made even harder. At EASTWEST PR we have recently set up www.eastwestpr.tv on which there are numerous videos with different purposes. The most recent one of these videos comes from a new series we are setting up that involves Jim James Director at EASTWEST PR answering FAQ's.