Iceberg Interactive launches its latest game – Oriental Empires

Iceberg Interactive – A company into video game publishing based in Haarlem, Netherlands known for publishing games of independent developers wanted EASTWEST PR to carry out a publicity and social media campaign for the launch of their latest game – Oriental Empires.  EASTWEST PR planned Iceberg’s publicity strategy to suit the gaming   market, since the… Continue reading Iceberg Interactive launches its latest game – Oriental Empires

EU-ASEAN publishes annual business sentiment survey for European business

EU-ASEAN Business Council (EU-ABC) approached  EASTWEST PR to leverage its annual ASEAN Business Sentiment Survey amongst its stakeholders, in a focused and strategic manners in their three priority markets Singapore, Philippines, and Thailand. As part of the engagement EASTWEST PR, supported by developing an effective communications outreach programme, achieving EU- ABC’s two main objectives: To… Continue reading EU-ASEAN publishes annual business sentiment survey for European business

EASTWEST PR Wins & Renewals – Jan 17

EASTWEST supported CyberInt’s PR efforts through byline articles and interviews. CyberInt continues to partner with EASTWEST in 2017. EASTWEST will be supporting Malwarebytes’ launch in Asia Pacific, with media training and an event launch in Singapore. To find out more about EASTWEST PR’s happenings, read our newsletter here:  http://eepurl.com/cxb3l9

EASTWEST PR: Have You Met? – Jan 17

Caroline has been a Senior Associate on the EASTWEST team for more than a year. We would like to congratulate her on her soon-to-arrive baby girl! Caroline previously hails from India and she shares her insights on PR in the region: 1. Tell me a little more about yourself? As a Senior Associate at EASTWEST, I bring… Continue reading EASTWEST PR: Have You Met? – Jan 17

EASTWEST PR Key Highlights – Jan 17

Security Brief Asia featured Commscope’s 2017 predictions for trends in the enterprise sector, which include cloud migration, capital decisions, increased security and network convergence. The article was also featured in Data Center News Asia. Sina Gaming featured a press release by Hero Marketing Management on the recently concluded China Fun 2V1Poker Tournament 2016 Hero Cup. The release was also… Continue reading EASTWEST PR Key Highlights – Jan 17

EASTWEST PR’s Bulletin Board – Jan 17

The Christmas holidays is over but in most part of the region, people are celebrating the arrival of the Chinese Lunar Year.   This year, EASTWEST celebrates the festivity with lanterns, mandarin oranges and red packets (hong bao). The team took time out and bonded over crafting decorations after work hours, and had prepared a Chinese… Continue reading EASTWEST PR’s Bulletin Board – Jan 17

EASTWEST PR New Hires – Jan 17

Nicole joined EASTWEST as an associate, with one year of PR experience across consumer, corporate and food & beverage sectors. In her role, she will be part of the Marketing Communications team, focusing on internal communications and supporting new business.

My maiden experience (thus far) in the PR industry

  Imagine beinglost in an unfamiliar place, with only your will and determination to get out of it – that was how it felt when I entered the PR industry, or rather the working life for the first time. Time flies and it’s already been a month since I’ve transited from a fresh university graduate… Continue reading My maiden experience (thus far) in the PR industry

EASTWEST Public Relations Group Celebrates 21st Anniversary Milestone

SINGAPORE, 21 June 2016 – EASTWEST Public Relations Group, a leading independent public relations network in the Asia Pacific region celebrates in the month of June  the company’s 21 years of partnering with international clients to help promote their brands  in Asia. From its humble beginnings in 1995 as a Singapore PR called EASTWEST Communications, the… Continue reading EASTWEST Public Relations Group Celebrates 21st Anniversary Milestone

Jennifer White joins Avnet as Human Resources Director for Australia and New Zealand

  15 June, 2016 – SYDNEY – Avnet, Inc. (NYSE:  AVT), a leading global technology distributor, today announced that it has named Jennifer White as Human Resources Director for the Technology Solutions business in Australia and New Zealand. Jennifer will be responsible for helping Avnet attract, engage, develop and reward a diverse and highly-skilled team.… Continue reading Jennifer White joins Avnet as Human Resources Director for Australia and New Zealand