Next month marks the annual event China Content Broadcasting Network (CCBN), held March 20-23 in Beijing, China. EASTWEST will be attending. Are you?
Already familiar with Weibo? Want to know how it can be used to help your business grow in China? Check out this screencast on how to use Weibo for B2B business, written by Kelvin and Nicole and presented by Daniel.
In this post we look at how the Public Relations FAQs video series received over 2000 views in just a few short months.
In this video interview, Laura Fitton, founder of Oneforty, inbound marketing evangelist at HubSpot and co-author of Twitter for dummies gives some great insights into how you can use Twitter to connect with your audience, even offline.
No matter how small or large your company is, Public Relations (PR) is an important tool for any business to stay competitive in any industry sector.
When word was tweeted, wall posted and announced Wednesday night that Apple co-founder and tech titan Steve Jobs had lost his long battle with pancreatic cancer, it shook the world, as Mac fanatics took to every social media engine available to pay respects.
You can use Facebook and Google to make yourself more marketable if you use them in the right ways. Facebook profiles are perfect pieces of content to easily boost up to the top of Google- a great way to bolster your online reputation.
This set of Public Relations FAQs, answered by director at EASTWEST PR Jim James covers some questions a new hire might have after joining an agency or deciding which agency to join.
Jim James, director at EASTWEST Public Relations answers your public relations agency billing questions. How is billing normally handled in a public relations agency?
Sina Weibo, aka the Chinese Twitter, has released a new feature allowing corporate entities who are users to be verified and get more access to features. Find out what they are inside.