“Fooled Britannia” – why did we only understand 12% of PM Johnson’s COVID Speech? 

by Jim James Managing Director EASTWEST Public Relations Group “Communication usually fails, except by accident”  Finnish original: Viestintä yleensä epäonnistuu, paitsi sattumalta. Osmo Antero Wiio, a Finnish academic (1928-2013) wrote was has become known as “Wiio’s law”, appropriately enough when he was a member of parliament (1975–79) and published them in ‘Wiion lait – ja vähän muidenkin’… Continue reading “Fooled Britannia” – why did we only understand 12% of PM Johnson’s COVID Speech?