The Benefits Of Sina Weibo Enterprise Verification

Sina Weibo, also known as The Chinese Twitter, seems to be swiftly overtaking other popular microblogging services around the world. With new features seemingly being released weekly, the newest round comes in the form of corporate verification. Previously, it didn’t matter if the account was representing a person or a company, there was only one… Continue reading The Benefits Of Sina Weibo Enterprise Verification

18 Weibo Tips That You Must Know (II)

sina weibo 18 Weibo Tips That You Must Know (II) Search for industry keywords, find out ongoing discussions and join them. For example, if you are a car company, you can search for “Want to by a Cruz?”. By doing this you can find out your potential customers and build your relationships with them. Interact… Continue reading 18 Weibo Tips That You Must Know (II)

Using Sina Weibo Or The Chinese Twitter As A Not So Fluent Chinese Speaker Part 3

Sina Weibo, also known as the Chinese Twitter, is one of the fastest growing social media services in the fastest growing internet market in the world. To be able to reach this market the most effectively and efficiently poses a challenge however – what if you are a not so fluent (or even non-speaking) Chinese… Continue reading Using Sina Weibo Or The Chinese Twitter As A Not So Fluent Chinese Speaker Part 3

The Chinese Twitter

Using Sina Weibo as a Not-So-Fluent Chinese Speaker 新浪微博, AKA Sina Weibo or “Chinese Twitter” is China’s #1 Microblogging service and is quickly gaining users from around the world. EASTWEST PR creates and manages accounts on Sina Weibo for our clients.   I thought it would be interesting to share how a non native Chinese… Continue reading The Chinese Twitter

Social Media in China

In recent years, the world has witnessed the emergence of China as an economic driving force. At the same time, the emergence of social media has dramatically changed the way people use the Internet worldwide. How about social media in China? Do Chinese people use social media as much as anywhere else in the world?… Continue reading Social Media in China