Eye level

Hi there, I’m Marcus Ahmad a commercial photographer based in Bristol UK. I have been shooting for over 20 years and also spent 7 years as a Senior Lecturer in Fashion and Advertising Photography. My speciality is working with companies to raise their Brand Profile with photography. Hello everybody. Hope all is well with you… Continue reading Eye level

Social Media: Social Mobility and The Big Data

2012 is slated to be the year of the "big data" for  IT corporations and it seems that social media networks have become a big contributor to this data wave. Social media players such as Facebook, YouTube, Twitter, Instagram and Pinterest  among others have been experiencing an increase in user activities over the last 12 months.… Continue reading Social Media: Social Mobility and The Big Data

Best Marketing Ads in China For 2011

Thoughtful China is a weekly talk show about the state of marketing, public relations and the media in China. Run by the Thoughtful Media Group and produced by Normandy Madden, former Managing Director of AdAge China, Thoughtful China looks at rapidly evolving marketing and media landscape is changing in China. With a weekly line up thought leaders… Continue reading Best Marketing Ads in China For 2011

Weibo For B2B Businesses

Already familiar with Sina Weibo? Want to know how it can be used to help your business grow in China or Weibo Services? Check out this screencast on how to use Weibo for B2B business, written by Kelvin and Nicole and presented by Daniel. Want to know more? Have a question? Leave us a comment… Continue reading Weibo For B2B Businesses

Take initiatives – Three ways to secure more media coverage of events by yourself

Take initiatives – Three ways to secure more media coverage of events by yourselfUndoubtedly for PR professionals “pitch” media to attend an event, and the follow-ups afterwards for media coverage is a “routine step” in traditional PR method, however with more and more platforms available nowadays, “routine step” is no longer a fixed routine anymore,… Continue reading Take initiatives – Three ways to secure more media coverage of events by yourself

The Benefits Of Sina Weibo Enterprise Verification

Sina Weibo, also known as The Chinese Twitter, seems to be swiftly overtaking other popular microblogging services around the world. With new features seemingly being released weekly, the newest round comes in the form of corporate verification. Previously, it didn’t matter if the account was representing a person or a company, there was only one… Continue reading The Benefits Of Sina Weibo Enterprise Verification

China digital marketing resources

This article give you everything you need to get your China online media strategy up and running. If that’s not enough or too much information, give us a call and we will work on a strategy for you. Chinese Search Engines: Google HK: www.google.com.hk Baidu: www.baidu.com Yahoo CN: www.yahoo.cn Yahoo TW: tw.search.yahoo.com SoSo: www.soso.com Youdao:… Continue reading China digital marketing resources

CommunicAsia 2011 Irdeto Says: We Want To Know Your Video Consumption Habits

At this years CommunicAsia in Singapore, Irdeto sponsored a survey to see how attendees consumed their video. Are people quick adopters, using the latest trends and devices to meet their needs? Do they rarely consume video at all? Or are they somewhere in between? This survey sheds some light on the subject. To categorize these… Continue reading CommunicAsia 2011 Irdeto Says: We Want To Know Your Video Consumption Habits

Online video sees 47 percent view growth in 2010

The total number of views for professionally produced video hosted by online and multi platform media brands has grown 47.1 percent last year reaching 72.3 billion. According to   AccuStream Research, two primary factors drove growth last year: the popularity of viewing long-form video, with more than 10 billion views, making up 14.5 percent of… Continue reading Online video sees 47 percent view growth in 2010

Why Every Small Business Should Be Using Video Promotion by Bob Cavanaugh

I came across a very interesting article from Bob Cavanaugh as he gives very good insights on the importance for small businesses to adopt the video culture. 2010 has been the year for online videos with businesses around the world adopting this new concept and embracing the efficiency of video promotion. Bob highlights that the… Continue reading Why Every Small Business Should Be Using Video Promotion by Bob Cavanaugh