Founder EASTWEST PR and Host of the SPEAK|pr Podcast
One of the challenges with content creation these days is the complexity of the technology. And when it comes to creating audio content for podcasts, although GarageBand is a great tool, it’s more suited for music-making. One alternative to that is Hindenburg. In the SPEAK|pr Mastermind which stands for Storify, Personalise, Engage, Amplify, and to Know, the backstory of a company is always important. Hindenburg was created in 2008 in Lusaka, Zambia by two friends sitting on a porch in a garden. One of them was working on a community radio, but couldn’t find an audio editor that was simple, reliable, and affordable. This guy, Nick, along with his friend, Preben, who had experience as a software engineer, then came up with their business idea.
The problem Hindenburg solves and the features that make it worth using
The next part is the display. The audio monitor can be seen on the channel itself, but also on the bottom of the screen, as well as the clock. Some might find the slightly more utilitarian interface on Hindenburg even relaxing. It also shows the voice level and the time counter with the waveform on the file. On GarageBand, if you edit and delete a section, the section to the right does not automatically shift to the left which means you would have to painstakingly move everything, but on Hindenburg, they understand the user workflow and so when a section of audio is deleted, all the audio tracks and clips shift to fill the gap, saving a lot of time and hassle.
Getting your money’s worth with Hindenburg
This article is based on a transcript from my Podcast SPEAK|pr, you can listen here.
Cover Photo from Seanwes