Eastwest appointed to lead regional cybersecurity PR for Tenable

Competitive win highlights agency’s successful track record in enterprise and B2B tech PR

August 23, 2023 – Singapore – Eastwest PR today announced that it has been appointed by Tenable, the Exposure Management company, as its strategic PR agency partner in Southeast Asia (SEA).  

Under the regional remit, Eastwest will work with Tenable to build the cybersecurity firm’s brand presence and expand its media share of voice in Singapore and SEA.

The agency will also leverage its proven track record of acting as a strategic advisor to client-partners to shape and grow Tenable’s PR programme in the region.  

Eastwest was appointed after a competitive RFP that saw participation from three other notable Singapore-based agencies.

“Eastwest impressed us with comprehensive knowledge of the cybersecurity industry and deep understanding of the media landscape in the region,” said Pamela Philip, Principal PR Manager, APJ at Tenable. “Their audacious yet pragmatic approach to building Tenable’s media presence in the region, supported by compelling story angles to get us there, made them the  ideal choice for our PR goals.”